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How long should my video be?
It's probably the question we are asked the most as video marketers: How long should my video be? While there isn't a simple answer, here are some basic guidelines to get you started.
Unwrapping Video: ROI (the greatest gift)
One of the greatest gifts this season won't come wrapped up in shiny paper with a pretty bow. The kind...
Virtual Reality Success for Business
Seldom has the road to fame and fortune been so well paved as it is for those businesses that will...
Glenn Grown Running Business
How I've Grown the Most Since Running My Company from Mad Bear Productions on Vimeo.
Cardiac Patient Education
Northwell Health: Cardiac Patient Education (clip) from Mad Bear Productions on Vimeo.
BTC Valspar/PGA TV Spot
Behind the Creative: Valspar/PGA TV Spot from Mad Bear Productions on Vimeo.
In Video We Trust for Sales
As a salesperson, no matter how long your sales cycle, one of the most important things that you need to...
Your Story. Your Data. Your Property.
“That is amazing!” A visceral reaction to a conversation I had about 6 months ago. I have been friends with...
Behind the Creative: How We Use Video to Announce the Winner of an Award
Behind the Creative: How We Use Video to Announce the Winner of an Award from Mad Bear Productions on Vimeo.
Video Metrics: Measuring What Matters.
Your video is up and running, you’re starting to rack up views. What’s next? How do you actually measure the...
Michael Phelps: The Most Underrated American Athlete of All Time…
Mad Bear co-founder Julian Williams is in Rio for the Olympics. This is his 4th Summer Games. Read on as...
The Human Spirit: Stronger Than Any Storm
Often life passes quickly. One day becomes another and we notice very little about individual moments. Many times when something...
Valspar Be Bright
Behind the Creative: How We Use Video to Announce the Winner of an Award from Mad Bear Productions on Vimeo.
Video Trends for 2018
As we move full speed ahead into 2018, the world of video marketing is not slowing down. In fact, with one...
Video: The Ultimate Sales Tool
Many salespeople would love to have an assistant — a supporting team member to help them be more efficient, helpful,...
Valspar Be Bright: Nashville Mural Reveal
Valspar Be Bright: Nashville Mural Reveal from Mad Bear Productions on Vimeo.
Mad Bear BTC Northwell Colorectal
Mad Bear BTC Northwell Colorectal from Mad Bear Productions on Vimeo.
Need Help Delivering Video to Your Audience?
If you love the idea of video but don’t know how to get the video in front of the people...
Speak to Your Audience with the Right Tone
A client recently asked us to produce a viral video that is funny. The only other direction was the video...
The Quiet Man (Jeff Henderson)
Mad Bear co-founder Julian Williams was in Rio for the Olympics. This was his 4th Summer Games. After spending some...
Choosing the Right Video Platform
As video is becoming more and more essential to how businesses communicate with their audiences—whether potential customers, current customers, or...
Size Matters
Size matters. Now that we have your attention. Let's clarify. We are talking about video. More specifically, the best video...
Everything Has A Specific Goal
Every Video Must Have a Specific Goal from Mad Bear Productions on Vimeo.
Macaw Flyover BTS
Macaw Flyover in 360 Degrees - Behind the Scenes from Mad Bear Productions on Vimeo.
What’s Your Story?
There’s an old saying: “If a tree falls in the woods, and no one is there to hear it, does...
The Power of the Preview
Marketing lessons are all around us...even at the movies and at home during your favorite shows.
Find Your Video Audience
5 Tips from a Web Developer About How and Where to Find Your Video Audience Great content drives social media...
The Power of Culture Videos
Company culture is so many things. It's your work environment, company mission, value, ethics, expectations, and goals. A Culture video is...
Valspar Be Bright: Nashville Mural Reveal Artist POV
Valspar Be Bright: Nashville Mural Reveal (Artist's POV) from Mad Bear Productions on Vimeo.
RIP Warren Miller: From a Skier and Storyteller
When I first heard Warren Miller died, I wanted to go skiing. It seemed appropriate. My friend and colleague Julian...
Making Sure Your Videos are Seen and Watched
We did a test and the results are in… First here is the video. It was featured on Streaming Media...
The Ins and Outs of YouTube: Helpful Tips on Using the Internet’s Largest Video Platform.
Imagine you walk into a restaurant you've been dying to try. You've read the reviews. Your friends rave about it....
Simple Tips for Videostorytelling
Simple Tips on Video Storytelling from Mad Bear Productions on Vimeo.
Video Authenticity
Emotions. Everyone's got them. There is no doubt about it, emotions drive action. That sentiment is as true in our...
Its Not Just About the Clicks
Hurray … You just got 25,000 views on your video! Wow that is good stuff! You are excited! You are...
Getting Traction for Your Video
Two Guest Experts: Peggy Dau is the founder of MAD Perspectives (Yes… another “Mad” company). Her company guides businesses on...