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Author: Glenn Zimmerman

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No matter what business you are in, at some point we have all been faced with an obstacle requiring a little out-of-the-box problem solving. DiscoverE is a client we are working with right now. It is a foundation dedicated to showcasing the value of an education and a career in engineering. It’s our job to help them spread the word and grow their audience. No problem.

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Mad Bear Perspective: If you shine a light on anything in the right way, it has the potential to be powerful. So the challenge is to find the right story and the best way to tell it. This can apply to anything from business to every day life. There is one place on earth where you can go to literally experience every emotion. My last visit to

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We are all creatures of habit, finding slight pleasure in mundane routine possibly even feeling agitated if said routine is thrown off for some reason. I had this experience a few years ago. For 10 years I took the same route to and from my office. Call it OCD, but I would even time it so I would hit certain landmarks at the same time.

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Our social media manager just reached out to me this morning with a thought provoking request. She knew this topic is something VERY near and dear to my heart. What follows is our exchange: Good Morning Glenn, Today on Twitter #AdviceForYoungJournalists is trending, if you have any pieces of advice you would find important to share I’d love to capitalize on this topic. Hope all is well and business

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Every day I find myself in the midst of a juggle between running a business and trying to be the best father/husband I can be. It is safe to assume many of you have a similar juggling act. I am not complaining. Simply stating facts. There is simply not enough time in a day. So that’s what makes life funny. When something comes up that hits a

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Yes — we are actually encouraging people to produce professional video using their smartphones. No — we are not crazy because this is a strategy that works. The word strategy is crucial here. Without strategy, you just have a bunch of poorly shot video without purpose. This is a way of significantly increasing the scope of your project while keeping the cost of production down. Here is a scenario

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Mad Bear Productions, a strategic video marketing and production agency, is proud to announce it has won four Telly Awards. The Telly Awards, now in their 35th year, are the premier awards honoring outstanding local, regional, and cable TV commercials and programs, web commercials, videos and films. The winners represent the best work of the most respected advertising agencies, production companies, and corporate video departments in

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Mad Bear Productions is excited to announce the sponsorship of EyeforTravel’s Smart Travel Analytics North America 2014. he Smart Travel Analytics Show brings together thought leaders and practitioners of data and analytics in the travel and hospitality spaces. Expect to network with leading hotels, airlines, OTAs, GDS, Cruises, Destinations and travel technology companies from across North America and beyond. Spend 2 days filled with best-practice strategies,

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I boarded a flight from the East Coast to head to California and 3 nights later I returned home. Great trip… Huntington Beach is pretty place! While away, my goal was to learn about some things I didn’t know about and also drop a little knowledge at the same time. Call it an online video mindshare. It was my first time to Streaming Media West — I had