Improving Video Management and Distribution
The team at Mad Bear Productions is constantly searching for and testing tools to enhance the engagement and management of our videos. So, here are three new options to consider: Givit – ever want to send video in an email but were stymied by the 25 megabyte limit? That is where Givit comes in… you can upload files to the Givit server and then deliver/share the
The Kony 2012 Phenomenon
For those of you who haven’t heard about it or had a chance to watch all 30 minutes… Kony 2012 is a campaign to bring a man (Joseph Kony) to justice. Within a week, this video got more than 75 million YouTube hits and millions more on Vimeo. More exposure than years of conventional news coverage combined. There are so many fascinating discussion points but here
What is the Mad Bear Experience?
The title is “A Conversation about Better Video for Business” and that is what we will deliver every month in this newsletter. It makes sense that video will be the theme of what is found here but we will explore video innovations in a thoughtful way. We will not dumb it down because we are writing and shooting for an informed audience. Many of our subscribers have
Simple Quality Ingredients
“Simple Quality Ingredients” was the title of a slide I prepared for a recent presentation about Online Video Marketing… so here is the backstory. Several years ago, I went to a restaurant that promised at most 5 ingredients in every dish. The promise came with an important caveat …. each ingredient was quality. Fresh hand picked basil, fresh homemade mozzarella imported from Italy… you get the