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May 2015

It’s the most simple visual. The plainest concept, boring in fact. A line. What a bum wrap it has. Straight and flat for all intents and purposes… blah. Only a line is anything but boring, straight and flat. For example when “I draw the line” I am talking serious business. Who’s with me? You’ve said it “Ok, that’s where I draw the line.” Someone crosses

No matter what business you are in, at some point we have all been faced with an obstacle requiring a little out-of-the-box problem solving. DiscoverE is a client we are working with right now. It is a foundation dedicated to showcasing the value of an education and a career in engineering. It’s our job to help them spread the word and grow their audience. No problem.

Mad Bear Perspective: If you shine a light on anything in the right way, it has the potential to be powerful. So the challenge is to find the right story and the best way to tell it. This can apply to anything from business to every day life. There is one place on earth where you can go to literally experience every emotion. My last visit to