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September 2023

Northwell Health - Colorectal PSA (patient) The Challenge: To create an informational Public Service Announcement for Northwell Health designed to encourage patients to get screened for colorectal cancer. Our Solution: A blending of emotional patient testimonials with a physician expert balances information with authentic and genuine stories to make a compelling case to get screened! *Note: The patient testimonials were all captured with our guidance on their phones

Northwell Health - The Well - Sizzle The Challenge: To create a singular video that showcases all of the things The Well does in under 1 minute. Our Solution: Compelling and hand selected imagery compelled in a way that collectively tells this story in a high energy way. You can understand what The Well does just by watching even with the volume off.